See what is actually growing your institution
The mfileads dashboard turns your pipeline into decisions: which sources produce members, which products prospects want, how fast leads move, and how much loan value is waiting in the pipeline. Built on your own data, updated as your team works.
What you get
- Funnel from new lead to converted member, with conversion rates
- Pipeline value by product and stage
- Leads and conversion by source and by territory
- Officer performance and follow-up discipline
- CSV export of any lead list for your own analysis
- Seasonal demand forecasts (e.g. agricultural input loans) Planned
- Market benchmarks from mfidata.com Planned
“On approval” items are switched on for your institution by our team once the requirements (such as a provider account or licence) are in place. “Planned” items are on the roadmap and not yet available.
Decisions, not decoration
Every chart answers a question a growth manager asks on Monday morning: where should we spend next week’s field days, and which officer needs help?
Your data stays yours
Dashboards are built only from your institution’s records. Nothing is pooled with other institutions, and you can export or delete your data at any time.
Used by
SACCOs & credit unions
Recruit members through referrals, delegates and employers.
Digital lenders
Turn app installs and USSD sessions into compliant, scored leads.
Agricultural finance
Line up input-loan demand before the planting season.
Fintechs & vendors selling to MFIs
Run your MFI and SACCO sales pipeline in a CRM that speaks their language.
More of the platform
Consented lead capture
Forms, QR codes and field entry that record consent the moment a lead is born.
Explainable lead scoring
A 0–100 score per lead, with every point explained. No black box.
WhatsApp & SMS outreach
Personalised messages on the channels borrowers use — only to people who opted in.
Pipeline & follow-ups
A drag-and-drop pipeline from first contact to active member, with reminders.
Member referral tracking
Track which members bring in new members — and reward them fairly.
Territories & field teams
Split your market into territories, assign officers and compare performance.
Consent & data protection
Consent records, opt-outs, data export and deletion — ready for your regulator.
Your next members are already asking about you.
Capture them with consent, call the right ones first, and watch them move to active members. Free for 14 days — no card needed.
- 14 days free
- No credit card
- Import your list in minutes
- Cancel any time